In this episode of The Wealth Marketing Podcast, Rosemary Denney sits down with Chris Zander, President and CEO of Evercore Wealth Management and Evercore Trust Company, to discuss thoughtful growth, partnership culture, succession and what it takes to build a wealth management firm designed to last.

Chris was part of the founding partner group that established Evercore Wealth Management in 2008, during the financial crisis. Today, the firm manages more than $16 billion for families, foundations and endowments across the country.

Growth and client service don’t have to compete

As wealth management firms grow, maintaining the culture and client experience that contributed to that growth can become increasingly challenging.

Chris doesn’t view growth and client service as competing priorities. Instead, he sees continued growth as necessary for firms to invest in their people, technology and capabilities.

Without growth, firms may struggle to create opportunities for talented advisors, add capabilities as client needs evolve or make the investments necessary to improve the client experience. The challenge, Chris explains, is making sure the firm’s culture remains intact along the way.

Succession happens at the firm and client level

Succession is another recurring theme throughout the conversation.

Chris discusses Evercore’s approach to leadership succession, including his own transition into the CEO role, and why firms benefit from identifying and developing future leaders well before a transition needs to happen.

But succession isn’t limited to firm leadership.

Evercore’s model includes two senior professionals working with each client relationship, supported by additional specialists throughout the firm. In addition to bringing different areas of expertise to the relationship, the model helps create continuity when an advisor retires or an unexpected transition occurs.

As Chris puts it, succession for the business and succession for clients “go hand in hand.”

Developing the next generation

Rosemary and Chris also discuss developing the next generation on both sides of the advisor-client relationship.

For advisors, that means giving younger professionals opportunities to participate in client meetings, learn from experienced colleagues and gradually take on greater responsibility.

For client families, it means establishing relationships with younger generations before wealth transitions occur.

Chris discusses how differences in life stage, communication preferences and financial needs can affect those relationships, as well as the importance of maintaining confidentiality between generations of the same family.

The role of trust and fiduciary services

As wealth continues to move between generations, Chris believes trust and fiduciary services will become an increasingly important part of the wealth management relationship.

He explains why Evercore has invested heavily in its trust capabilities and how serving as a co-trustee can help provide continuity, governance and support to families across generations.

Rosemary and Chris also discuss why this type of expertise can be difficult to build quickly and why more advisory firms are considering ways to add or partner for trust capabilities.

What changes — and what doesn’t

Looking ahead, Chris expects AI and technology to make advisors faster and more efficient, from reviewing documents to preparing for client conversations and responding to client needs.

But he doesn’t expect technology to replace the human element at the center of the relationship.

For Chris, the opportunity is to combine increasingly sophisticated technology and technical expertise with the judgment and personal connection required to deliver advice to individuals and families.

All episodes of The Wealth Marketing podcast are available on Apple Podcasts, Spotify and more. Subscribe today to receive new episodes as soon as they premiere.